When designing the complete visual identification and location information system we used colors associated with the ambulance service (red and white) and AED signage in other countries (green and white).
We created a logo, developed the slogan “Pulse of Life” and designed a consistent, clear and readable information system.
The AED logo was included in a list of the best graphic signs at the 2nd National Graphic Signs Exhibition and was also selected by the German publishing house TASHEN to be included in publications presenting the best signs from around the world.